How do you like that for a title? I am excited and proud to be among the 22 Social Media Marketing Superstars included in this brand new book. I'm in fabulous company.
As you know, I talk a lot about why you need to make your business blog the hub of your online platform. And that is the topic of the chapter I contributed to Success Secrets of the Social Media Marketing Superstars, the brainchild of Mitch Meyerson, that launched today.
Right now the book is under $15 on Amazon and after you purchase a copy you can get 8 exclusive audio interviews and videos from the authors at the official book site.
You'll learn:
- The biggest mistakes people make with social media and how to fix them
- Actionable plans for all areas including social networks, blogs, web TV and mobile marketing
- Real-world case studies, best practices and proven techniques from the experts
- Detailed list of resources
Here's the lineup of authors and topics (I have lucky chapter #13!)
Success Secrets Of The Social Media Marketing Superstars
By Mitch Meyerson
Section One: Strategies and Principles
1. Building Your Social Media Relationship Strategy – Keith Ferrazzi and Tahl Raz
2. The Psychology of Social Media – Brian Clark
3. Mastering Online Marketing: Six Key Principles – Mitch Meyerson
4. Creating Content People Care About: The Cornerstone of Social Media – Ann Handley
5. How to Create a Mega-Following With Social Media – Gary Vaynerchuk
6. Personality: How To Stand Out In Virtual Crowd – Andy Wibbels
7. Build Strong Online Communities Using Social Media – Chris Brogan
8. Social Media Success Qualities – Joel Comm
9. How To Communicate With Impact Using Social Media – Craig Valentine
10. How To Profit From Your Social Media Efforts - Starr Hall
11. PR Strategies for Social Media – Dan Janal
12. Making Your Content Go Viral With Social Media – Michael Stelzner
Section Two: Applications and Websites
1. Business Blogs: How To Make Your Blog The Centerpiece of Your Social Media Enterprise – Denise Wakeman
2. Facebook: The Essential Rules For Building a Large and Loyal Following – Mari Smith
3. Twitter: Your Power PR Tool for Attracting A Tribe of Raving Fans – Deborah Cole Micek
4. LinkedIn: Transforming Networks into Dynamic Business Connections – Barbara Rozgonyi
5. YouTube: Leveraging the Power Of Google To Get Your Video Content To Millions – Julie Perry
6. Podcasting: Leveraging the Power of Apple To Get Your Content To Millions – Paul Colligan
7. Using Social Bookmarking To Improve Your Traffic, Links and Visibility – Chris Garrett
8. Mobile Marketing: How To Integrate this Powerful Tool With Your Social Media Marketing – Kim Dushinski
9. Online Video: A Mini Guide to Your Own Web Show – Shama Kabani
10. Social Media In One Hour A Day – Dave Evans
Check out the book now and grab the bonus interviews. There's excellent, actionable info from top thinkers and do-ers in the industry.
By the way, Brian Clark's chapter on The Psychology of Social Media Selling is a must-read if you're doing business on the Web.




Sounds interesting!
Posted by: christinajeanne | Tuesday, August 24, 2010 at 03:47 PM
Denise, thanks for telling me about this book from Mitch. I just bought it.
David Frey
Posted by: David Frey | Wednesday, August 25, 2010 at 04:59 PM