Last week I had the honor and privilege to co-host a live 3 day event with four amazing colleagues: Janis Pettit (the mastermind behind the event), Kathleen Gage, Ellen Britt and Marnie Pehrson. The Radiant Success Event was a smash hit as you can see if you check out the pictures and comments on Facebook.
I spoke about Social Marketing Success which was a mash up of how to get the most leverage out of your blog by writing compelling content, repurposing content, syndicating your content to multiple platforms and then giving your audience the tools to amplify your message beyond your own reach.
So many people asked for the slides and links to the resources I talked about that I decided to post them here. The slides may not make much sense without the me giving the context, but you'll get the idea.
The links are in no particular order and include some for blog posts that augment what I discussed.
Download the Social Marketing Success slide deck.
Resources:
TubeMogul - video distributionhttp://tubemogul.com/
How to use Google Analytics to get ideas for blog posts
Social Media Marketing Industry Report 2010
Technorati State of the Blogosphere 2009
Wordtracker's Free Keyword tool
Google Analytics
Chris Garrett's article: How to Create Headlines that Go Viral with Social Media
PollDaddy
SurveyMonkey
Google alerts
Twitter Search
How to find guest bloggers
Guest posting (article)
Article and document sharing sites:
http://ezinearticles.com
http://ideamarketers.com
http://docstoc.com
http://scribd.com
http://yudu.com
http://docshare.com
http://esnips.com
http://slideshare.net (slides and docs)
How I repurpose blog posts to docs (article)
How I distribute online video (article)
Demographic research:
http://quantcast.com
Screen capture:
http://jingproject.com
http://camtasia.com
Video mashup:
http://animoto.com
Audio recording:
http://audacity.sourceforge.net
Podcasting:
http://podbean.com
AudioAcrobat
Virtual Assistant resources
http://myfastype.com (Denise's VA team - Terry Green, owner)
http://assistu.com
http://elance.com
How to learn more about business blogging and creating visibility on the Web:
One on One Blog ReviewHow to Get the Best Out of Your Blog (free 5-part video course)




Thanks for sharing these resources. Though I wasn't able to catch your bshow, it gives me more interesting stuff to learn over the weekend.
Posted by: Julius | Thursday, May 27, 2010 at 06:09 PM
Thanks so much, Denise, for your follow up. We are all grateful to you for sharing all your resources.
Posted by: Bea | Monday, May 31, 2010 at 07:41 PM
Thanks for sharing your brilliance with your readers, Denise. Excellent resource list with many good tips to follow through on. So glad to hear of your outstanding success too. Keep doing what you're doing!
Posted by: Debra Marrs | Tuesday, June 08, 2010 at 04:30 AM
Thanks so much, Denise, for sharing this wealth of valuable information! Great work at #SMSS09 and #RSE10 -- learned so much!
Posted by: Christine | Thursday, June 10, 2010 at 04:35 PM