Social Marketing Success - Slides and Resources

Last week I had the honor and privilege to co-host a live 3 day event with four amazing colleagues: Janis Pettit (the mastermind behind the event), Kathleen Gage, Ellen Britt and Marnie Pehrson. The Radiant Success Event was a smash hit as you can see if you check out the pictures and comments on Facebook.

I spoke about Social Marketing Success which was a mash up of how to get the most leverage out of your blog by writing compelling content, repurposing content, syndicating your content to multiple platforms and then giving your audience the tools to amplify your message beyond your own reach.

So many people asked for the slides and links to the resources I talked about that I decided to post them here. The slides may not make much sense without the me giving the context, but you'll get the idea.

The links are in no particular order and include some for blog posts that augment what I discussed.

Download the Social Marketing Success slide deck.

Resources:

TubeMogul - video distribution
http://tubemogul.com/

How to use Google Analytics to get ideas for blog posts

Social Media Marketing Industry Report 2010

Technorati State of the Blogosphere 2009

Wordtracker's Free Keyword tool

Google Analytics

Chris Garrett's article: How to Create Headlines that Go Viral with Social Media

PollDaddy

SurveyMonkey

Google alerts

Twitter Search

How to find guest bloggers

Guest posting (article)

Article and document sharing sites:

http://ezinearticles.com
http://ideamarketers.com
http://docstoc.com
http://scribd.com
http://yudu.com
http://docshare.com
http://esnips.com
http://slideshare.net (slides and docs)

How I repurpose blog posts to docs (article)

How I distribute online video (article)

Demographic research:
http://quantcast.com

Screen capture:
http://jingproject.com
http://camtasia.com

Video mashup:
http://animoto.com

Audio recording:
http://audacity.sourceforge.net

Podcasting:
http://podbean.com

AudioAcrobat

Virtual Assistant resources
http://myfastype.com (Denise's VA team - Terry Green, owner)
http://assistu.com
http://elance.com

http://vanetworking.com

How to learn more about business blogging and creating visibility on the Web:

Online Visibility Secrets

One on One Blog Review

How to Get the Best Out of Your Blog (free 5-part video course)

Image provided by Shutterstock

Comments

[Julius]

Thanks for sharing these resources. Though I wasn't able to catch your bshow, it gives me more interesting stuff to learn over the weekend.

[Bea]

Thanks so much, Denise, for your follow up. We are all grateful to you for sharing all your resources.

[Debra Marrs]

Thanks for sharing your brilliance with your readers, Denise. Excellent resource list with many good tips to follow through on. So glad to hear of your outstanding success too. Keep doing what you're doing!

[Christine]

Thanks so much, Denise, for sharing this wealth of valuable information! Great work at #SMSS09 and #RSE10 -- learned so much!