14 Mistakes Many Business Bloggers Make

When I do one on one business blog reviews, I almost always find the same problems. On Sunday I'll be doing blogging hot seat reviews at the Niche Affiliate Marketing System workshop. Here's a list of a few things I'll be looking for when I do the reviews. Study the list and then take a look at your blog. Are you making these mistakes?

Are you making these mistakes on your business blog?

Content

1. Not posting frequently enough.
2. Content is not focused or optimized for the search engines.
3.  Articles are too long. (I know I said there are no rules, and you have to take online reader behavior into account)
4.  Not linking profusely to sources.
5.  Headlines are not optimized for search engines & status updates

Design

6.    No name of author on the blog home page.
7.    No author photo.
8.    No subscription form; no way to get blog updates through RSS or email.
9.    Readers can't leave comments or have too many hoops to jump through.
10.  Too many categories or none at all.

Marketing

11.    Blog isn't listed in blog directories.
12.    Blog posts are not being syndicated to social networking sites.
13.    There's no call to action to buy your product & services.
14.    No author contact information.

What other mistakes have you seen on the blogs you read? What's your biggest pet peeve on blogs? Mine is not finding the author's name or picture on the home page!

Related:

List of blogging articles if you're getting started or your blog is not performing.

Comments

[Jeff Korhan]

I frequently cannot locate the date of the post. I want to know that it has been written recently, so that I know it is relevant.

Jeff

[Jeaston1]

Novice bloggers often do not make their posts scanable, breaking up copy blocks with subheadlines, block quotes, video and or images.

Thanks for your contributions Denise...

John

[Chantal Beaupré]

Hi, Denise!

Highly useful post, my friend! Not only it helped me to review the content, the design and the marketing of my blog, but now I know way more where to focus to have these mistakes duly corrected!

Blog on!
Chantal

[Melanie Salandy]

i am new, so thanks for sharing your ideas.

[Kathleen McDonough]

Many times I am titillated by a tweet, only to find that the blog post is a rehash of information I've seen a million times, irrelevant or just plain boring. Many blogs I see could use a facelift and a decluttering.

[John]

There is nothing worse than visiting a blog whether it is business related or not, only to find a 1000 word article to read through.

Thanks for the advice, I think there are a few things that I could be doing on my blog.

[tchiew]

I just start working on Blog. Before I found yours I always though it has to be almost like writing an article.
Now I know, it not necessary has to be like that.

Thanks for the advice.

[Cynthia Leaban]

Hi Ms Denise! I'm just starting and got a lot of things to learn, so I am thankful for this post. Happy blogging.