Recently I've read a couple of blog posts about how habits are changing in the way people are consuming information online. Cindy King has an article on 7 Reasons for Different Online Content and makes a compelling case for knowing what your audience wants in order to provide information in the format that meets their needs.
Steve Rubel reports in a post on his life streaming site (blog) that he's using more visual imagery in his communications and is working on limiting all writing to 400 words or less.
My colleague Rachna Jain includes an audio version of her blog posts with the written content and reports longer retention and an increase in page views on her blog.
That got me thinking. I find I am skimming more, reading less, watching more video and listening to more content on my ipod. How about you? Here's a quick unscientific poll to find out what your current preference is for consuming online content. Would also love to get your thoughts about this question in the comments. And please share this poll with your audience as I'd love to get a broad and diverse response to find out how things are trending. Please click the retweet button. Thanks!