Lou Bortone the Online Video Guy is my guest "author" today. I guess author takes on whole new meaning with video. I asked Lou to share a video tip with my readers and in the video he talks about why you should be using video in your marketing mix.
I think you can see I'm pushing the use of video on your blog. Not for every post, but to mix it up once in a while. Give your audience a more intimate glimpse at who you are and the chance to connect with you even more deeply.
Don't be intimidated by Lou Bortone's videos. He's been doing this a long time. If you've seen any of my videos, you know they're pretty basic, and they get a point across. That's what you want to do. Nothing fancy or technically complex.
Not sure how to get started? Here's my list of equipment and software.
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