Last Saturday my tennis pro, Woody Yokum, asked me to keep my left hand on my racket a little longer than usual as I bring my racket back for a forehand. This helped me get more shoulder rotation.
Then I unleashed my stroke and hit the ball. BAM! The ball flew faster and harder than I’d ever hit before AND landed deep inside the court.
Wow! Did that ever feel good. This small tweak to my stroke means I get more power from rotating my entire body core.
So I got to thinking about how that applies to business blogging. (Hey! When you’re the Blog Squad, we’re always thinking about better blogging, just can’t help it.)
Adding tiny details to your blog posts makes your writing more alive, more human, more real. You never know what detail will resonate with a reader who has the same experience. That’s what makes the difference between blogs that get comments from those that don’t get much interaction.
Do you want blog BAM!... or blog bland?
This is where your personality comes into play. People do business with people, not companies.
Sometimes a little tweak, a tiny detail, makes the difference between BAM! and bland.
I bring this up because ever since we founded The Blog Squad, Denise and I have been on a crusade to abolish boring business blogs. There’s more to creating a business blog that gets results than you’d think.
As they say, the devil is in the details. It’s those 10% nuances that count.
But don't leave your business blogging to the randomness of your writing whimsy. It's too important. Learn how to blog smart and get actual results. Turn readers into clients. Here’s how you can learn more:
The Better Business Blogging Learning System was launched this week.
The BBB Learning System specifically teaches you how to use your blog as a marketing tool for your business, including how to write posts that persuade and get readers to take action.
This program helps you take your business blog to the next level of effectiveness.
You learn how to create compelling content, connect with others in the blogosphere so you get more traffic, tweak your design to get better results and compel your readers to take action.
Denise and I sincerely want you to get the best results from your business blog so you don’t waste your time blogging for nothing.
We deliver lessons to you week by week so you have time to learn, experiment and implement. Weekly.
For more info, click here.
We’d like to see you hit forehand winners down the line with all your blog posts, every time you post.
You can’t do that unless you learn the nuances and power points of Better Business Blogging.
