Colleague Rohit Bhargava writes a good post 3 Ways to Give Away Content Online (and Still Make Money). He makes a good point that some things like voice mail and content are like sex: you shouldn't have to pay for it!
So how do you give away free content and still make money? Obviously, all your blog posts are free, unless you make your blog private by password protecting it and charging membership.
A prime example of giving content away is our free special report we offer to readers in the upper right hand corner of this blog, Better Business Blogging. This is an overview of our in-depth training on how to optimize your blog for business results. It functions to generate leads, but will give any reader a great start in making a blog more efficient for business results.
Very soon we are launching the revised ebook Build a Better Blog, along with a 3-tiered training site to suit the needs of all levels of business bloggers. If you've downloaded this free report, you'll get a pre-announcement for the ebook and our new training site at a pre-launch discount.
Like Rohit, we are strong believers in giving away plenty of free content. This is the best way that people can judge your value and decide if they can trust you to deliver the goods when the time comes.
Are you offering free content off your blog? What's your favorite format, ebook, special report, ecourse, white paper, teleseminars, audio file, video clip, others? Hit the comment link and share.
Hi,
Great post.There are so many ways available in the internet to earn money.Thanks for sharing your ideas...
Posted by: SEO Melbourne | Tuesday, January 06, 2009 at 03:12 AM
These are great ideas for making money online. Particularly if a blog or website has a good amount of content :-) Thanks for sharing.
Posted by: seo services | Wednesday, January 07, 2009 at 02:23 AM